The power of persuasion,
the language of leaders
Testimonials
“I was very fortunate to have Lech as my speechwriter for most of my tenure as CEO of Shell. I have worked with many speechwriters before, but Lech was uniquely able to ‘get me’.
He not only invested the time and effort to truly understand my thinking about the subject at hand, but also my underlying beliefs and principles, often tapping into deeply personal motivations and experiences.
This enabled him not only to make impactful speeches that could be tone-setting, but also to make them comfortable to deliver with confidence and conviction. The whole process we went through to clarify the messages to get across in a speech was often also a clarifying process for my own purpose.
A good speechwriter should, of course, have these qualities, but for Lech it was a distinguishing strength. I agreed to let him push me to the limits of what I was comfortable with delivering, and learned to value his judgment on when, where and how to project with personal, impactful messaging.
A big part of a leader’s role is ‘sense-making’, so that others feel moved to follow. Lech helped me tremendously in getting that right.”
Ben van Beurden, former CEO of Shell
Email or call for a free, no obligation, chat... or just fill out the form
+44 7879 486635
Email or call for a free, no obligation, chat... or just fill out the form